Brand Kit Creator launch and features videos

A sizzle video for AI Designer’s Brand Kit Creator and new tools: Expand, Erase and Fill. New user stories were presented through animated original UI/UX elements, integrated within a story-driven environment.

Credits

Danil Tabacari - Art Direction, animation & design
Client: Microsoft Design

Erase, Expand, Fill sizzle video

To showcase full spectrum of cutting-edge design features additional series of animations were developed. Tailored for both design novices and professionals, the campaign celebrated the ease of turning images into polished masterpieces with just a few clicks.

Web aesthetic

UI/UX elements were enhanced by blending their web aesthetic with immersive 3D visuals. The art direction ensured a cohesive design and animation that seamlessly aligned with the brand’s visual language.

Seamless

The collaboration with Microsoft Design was seamless and built on a foundation of trust, making the entire process feel effortless. It is a pleasure to be part of spreading the message about such wonderful tools that solve creative and visual challenges.